Feast, then famine.
A strong quarter, then a quiet one, and no way to see which is coming.
B2B lead generation · London · 3 founding spots
You're better than your website says.
Qentive builds a second channel of clients for expert B2B firms that grow on referrals. We research your work, find the strengths you've buried, and put them in front of the buyers who need them. In your voice, from your own accounts.
Free. We study your website and LinkedIn and send back 3 strengths you're underselling.
Kestrel Lane IT is a trusted, customer-focused managed services provider delivering innovative solutions to businesses across Yorkshire. We pride ourselves on going the extra mile. Our engineers have been with us for nine years on average.01 We are passionate about technology and committed to excellence. Last year we moved a 40-site retailer to Microsoft 365 over one weekend, with no downtime.02 We are also an approved supplier on two public sector frameworks.03
- Retention nobody mentions.Clients get the same engineers for years.
- Proof of scale.Hidden in the middle of a paragraph.
- A door rivals can't open.Not on the homepage.
- Independent consultants
- Boutique consultancies
- IT managed service providers
- ERP and SAP partners
- Specialist B2B services
- Firms of 1 to 50
- Owners who still sell
The referral ceiling
Referrals built you. They won't scale you.
Referrals bring the best clients you'll ever have. They're also the least predictable. Your pipeline depends on how often other people remember to mention you, and the work you win is chosen by their networks, not yours.
Chosen by someone else.
You don't pick your clients. Whoever happens to know someone does.
Your best work is invisible.
What makes you different lives in old case studies, proposals and your head. Nowhere a buyer would see it.
None of this is a quality problem. It's a visibility problem. That's fixable.
The method
Researched. Named. Personal.
Every message starts with someone actually reading the prospect's work. Then we say one specific, true thing about it. Peer to peer. Never a template.
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Research.
We read the prospect's website, LinkedIn, case studies, posts and talks. Properly, one firm at a time.
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Find.
We look for the strength they've buried or undersold. The detail their own marketing skips.
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Name.
We name it in a short note, in your voice. The kind of message one expert sends another.
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Follow up.
Patient follow-up over weeks, not a string of automated bumps. You approve every word and send it from your own accounts.
Illustrative example
This is what a teardown looks like.
We do for you what we do for your prospects. Here's the format, on a fictional firm.
Pipeline Teardown: Kestrel Lane IT
Illustrative example. Fictional firm, invented to show the format. Not a client.
Strength 01
Engineers who stay
Where it's buried
Careers page, fourth paragraph. "Our engineers have been with us for nine years on average."
Why a buyer cares
The biggest fear in choosing an IT partner is a new face every six months. Nine years answers that fear, and it sits on a page buyers never read.
How we'd say it
"Your clients get the same engineers year after year. Most MSPs can't say that."
Strength 02
Scale, proven
Where it's buried
A case study titled "Cloud migration services".
Why a buyer cares
Inside it, a 40-site retailer moved over one weekend with no downtime. That's proof you can handle size, filed under a generic heading.
How we'd say it
"40 sites. One weekend. No downtime."
Strength 03
A door others can't open
Where it's buried
A small logo strip in the footer.
Why a buyer cares
Framework approval takes months and most local competitors don't have it. It opens public sector buyers they can't reach.
How we'd say it
"Approved on two public sector frameworks. Most local rivals aren't."
Three ways in
Start free. Go as far as you need.
Every service runs on the same method. Prices are on the page, because you shouldn't have to ask.
/ 01Start here
Free Pipeline Teardown
Free
Within 3 working days
We study your website and LinkedIn and send back 3 strengths you're underselling, with how we'd say each one.
Request yours/ 0210 days
Pipeline Audit
£1,000
No VAT charged
A full review of your positioning, proof and pipeline, with a plan you can act on. Refunded if we find fewer than 3 undersold strengths.
About the Audit/ 036 weeks
Pipeline Build
£5,000
No VAT charged
Positioning, LinkedIn content and personal outreach, built and run with you. No lock in.
About the Build- No bought lists
- No mass campaigns
- No passwords
- You approve every word
- Sent from your own accounts
- Written in your voice
The difference
Not another lead gen agency.
You have three real options for a second channel. Here's how they compare.
| Compare | Qentive | Typical lead gen agency | Hiring in house |
|---|---|---|---|
| Who researches prospects | A person reads each firm's work | Lists filtered by job title | Whoever you hire, when they have time |
| What prospects receive | A short note naming one true strength of theirs | A templated sequence | Depends on the hire |
| Who sends | You, from your own accounts | Often their software, logged in as you | Your team |
| Your passwords | Never needed | Often needed | Shared internally |
| Volume | Small and deliberate | Thousands a month | One person's week |
| Positioning | Comes first | Usually skipped | Rarely in the job description |
| Commitment | No lock in. Start free | An ongoing monthly retainer | Salary, notice period, management time |
| What you keep | Positioning, messaging, content and the whole system | Often little once you leave | Leaves when they do |
"Typical" is based on how agencies in our market describe their own services. Some work differently.
Darsh VaishnavFounder
Who you'll work with
New. And honest about it.
Qentive was founded in London in July 2026 by Darsh Vaishnav. We don't have client logos or case studies yet, and we won't pretend to. Here's what you get instead.
- The founder on your account. Darsh does all the research and the writing.
- A method you can judge first. The teardown is free, so you see how we think before you pay.
- Guarantees that cost us, not you. The Audit is refunded if we find fewer than 3 undersold strengths. The Build has no lock in.
- Everything is yours. Positioning, messaging, content and lists stay with you.
Founding clients
Three spots. That's the limit.
It's a real limit, not a sales line. Darsh does all the research and writing, and can only do it this carefully for so many firms at once. When the spots are taken, new clients join a waiting list, and this page will say so.
- 01Founding spotOpen
- 02Founding spotOpen
- 03Founding spotOpen
You're new. Why should I trust you?
You don't have to, yet. That's why the first step is free. The teardown shows you exactly how we think about your firm before you spend a penny. If it isn't useful, you've lost nothing.
Will it sound like me?
That's the job. We study how you write and talk, from your posts, your proposals and a call with you, and draft in that voice. You approve every word, and anything that doesn't sound like you gets rewritten.
Do you send messages for me, or need my passwords?
No. We draft, you approve, and you send from your own LinkedIn and email. We never ask for passwords and never log in as you.
Where do the prospects come from?
We build every list by hand from public sources: LinkedIn, company websites, industry directories and event lists. We pick firms where your strength genuinely matters. We never buy lists.
How soon will I see results?
The teardown arrives within 3 working days. The Audit takes 10 days. In the Build, content and outreach go out within the six weeks. Conversations with senior people take time, and we won't promise a number of meetings. We'd rather promise the work and let you judge it.
Do you guarantee meetings?
No, and be careful with anyone who does. We guarantee what we control: the Audit is refunded if we find fewer than 3 undersold strengths, and the Build has no lock in.
Who isn't this for?
Firms that want thousands of messages a month, a bought list, or someone to log in and run their LinkedIn. Also firms that mainly win on price. The method works when there's real expertise to name.
What does it cost?
The teardown is free. The Audit is £1,000. The Build is £5,000. No VAT is charged. Every term is on the pricing page.
Start here
Find out what you're underselling.
Send us your website and LinkedIn. We'll send back 3 strengths you're not using. Free, whether or not we ever work together.
Or email [email protected]